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★★★★★

Google 5.0 · 18 reviews

About

Why Dominate Marketing Is Your Competitive Edge.

★★★★★

Google 5.0 · 18 reviews

“Mateja transformed my law firm website from one that was dying into a fully thriving site.”

Chuck Panzarella · Consumer Action Law Group

“We went from about 20 leads a month to over 90, without increasing the ad budget.”

Sophie Bloy · Evolution Lawyers

“It's hard to find someone who is honest in this area and he truly was. I would recommend for your business.”

Stefan Resnick · Zeus Estate Planning

“Dominate Marketing have helped our business dramatically and have gone above and beyond with their service.”

Charbel Moujalli · CGM & Partners

“Mateja transformed my law firm website from one that was dying into a fully thriving site.”

Chuck Panzarella · Consumer Action Law Group

“We went from about 20 leads a month to over 90, without increasing the ad budget.”

Sophie Bloy · Evolution Lawyers

“It's hard to find someone who is honest in this area and he truly was. I would recommend for your business.”

Stefan Resnick · Zeus Estate Planning

“Dominate Marketing have helped our business dramatically and have gone above and beyond with their service.”

Charbel Moujalli · CGM & Partners

Our story

A personal message from our founder.

I started in SEO and PPC when I was 18, working at a small agency in New Zealand that served local businesses. In 2019, after six years, I left to build Dominate Marketing.

At first I worked with automotive shops. Then a law firm in Sydney came in as a referral. I got them more cases from Google, and that got me deeper into the legal market.

From there I picked up a few more firms in Australia and New Zealand, then branched out into the US market, and have since worked with firms in California, New York, Texas, Colorado, Louisiana and Arkansas.

The legal market is very competitive, especially personal injury and criminal defense.

The stakes are higher, the competition is more capable, and the room for error is basically zero.

The kind of environment I thrive in.

I also kept seeing the same pattern: law firms paying big retainers to agencies that produced generic content, ignored key fundamentals, and couldn’t tie anything back to signed cases.

I built Dominate Marketing as the exact opposite of that.

Here is what that means for you:

  • We specialize in law firms that are serious about competing in tough markets.
  • We focus on the work that actually brings signed cases, not just vanity metrics like traffic.
  • We work with a small number of firms at a time so I can be directly involved, not handing your account to a rotating junior.

I come from a background of car racing, where milliseconds and tiny adjustments are the difference between winning and losing.

I treat your marketing the same way: every headline, every link and every word is a tuning lever. Stack enough of those “milliseconds” and your firm crosses the line first in your market.

If we work together, you get someone who:

  • Knows law firm marketing inside out.
  • Is always direct and tells you what you need to hear.
  • Does the work without you having to manage or chase for updates.
  • Is transparent when something is not working and adjusts fast.

If this resonates with you and you are serious about growing your law firm, book a Reality Check call today.

Over a decade of mastery, leading the charge

Mateja Matic.

We don’t outsource. We don’t white-label. You won’t be dealing with some account manager.

You will be dealing directly with our founder Mateja Matic who has over a decade of experience in online marketing and has worked with over a dozen law firms to grow their intake.

Mateja Matic, Principal of Dominate Marketing

Videos

Content & education.

View more on YouTube

Reviews

What managing partners actually said.

“I am a criminal defense lawyer. Mateja has been great and has really helped me improve my website and marketing strategy. Thank you Mateja!”

Michael Lowe

“Great marketing agency. Strongly recommended 👌”

Christian Siegwald

“Mateja and Dominate Marketing transformed my law firm website from one that was dying into a fully thriving site with SEO results that revived my firm. Other SEO companies presented boilerplate plans and pitch decks that lacked a clear plan for differentiation and trackable results. Mateja articulated a clear and effective game plan with simple measurable metrics that we tracked. He delivered on his promise to save our website from pending death! I highly recommend Mateja for his integrity and his expertise in SEO and marketing!! You can also email me to verify our results! Chuck Panzarella - Founder - Consumer Action Law Group”

Chuck Panzarella

“Mateja was very honest and communicated timely and promptly. It's hard to find someone who is honest in this area and he truly was. I would recommend for your business.”

Stefan Resnick

“Mateja is an expert at what he does. The team at Dominate Marketing have helped our business dramatically and have gone above and beyond with their service. Would highly recommend!”

Charbel Moujalli

“Working with Mateja and Dominate Marketing has been a great experience. He has gone above and beyond by redesigning my website, improving the content, and helping me rank higher than my competitors. He has also given me helpful advice on how to maintain and improve the site going forward. Mateja is different from most agencies because he actually cares about his clients. Many other companies seem to focus only on making money, but Mateja takes the time to make sure I’m taken care of. The content he creates is excellent, and his strategies have helped me get results I didn’t expect. I’m really glad I chose Dominate Marketing, they are definitely the best marketing agency to work with.”

Juwon AJ

“Mateja has done wonders for us with SEO - lots more clicks leading to revenue from organic search growing by about 70-85% year on year. Additionally he has helped us with some Google ads campaigns and they really work really well. Feels like our website has grown into a proper digital asset. Speaking as someone who understands the basics of both SEO and Google ads and have dabbled in both, Mateja is actually a master of his craft, the things he does are beyond my comprehension and they work incredibly well. Highly recommend.”

Timofey Pavlov

“I've only been dealing with Mateja for a short time and he has impressed me with 'hitting the brief' and delivering some tangible results which I can only expect to improve as time passes, keep up the great work!”

Maurice Oteri

“I had a fantastic brilliant experience with Dominate Marketing. Helped solve all of my SEO problems which would likely results in a revenue increase of 200%. Thanks a lot!!”

Finn Cormie

“Fantastic service, Mateja did an amazing job with reworking our website. It now looks extremely professional and is set up to drive more traffic our way. We are looking forward to the next few months seeing the increase”

Shane Greenaway

“We’ve had a fantastic experience working with Dominate Marketing. After reaching out to multiple agencies, it was clear that Dominate Marketing stood out from the rest. Mateja offers unbeatable pricing paired with excellent service and expertise. It's evident that he knows exactly what he's doing, and we feel confident trusting him to deliver great results. We also appreciate his commitment to the long-term success of our business, investing his skills and efforts to help us grow. Mateja is responsive, hardworking, and a pleasure to work with. We highly recommend Dominate Marketing.”

Anna Lido

“The business name says it all, Dominate Marketing. Mateja and his team are experts in their field and it is so refreshing to finally find a marketing team that actually does what they say. Mateja has revived my website and ranked it much higher in a shorter amount of time. Thank you again Mateja.”

Alicja

“10/10 for Mateja. He's a pro at what he does, and there's no argument to be made there. He addressed our issue directly, offering honest and straightforward suggestions. It was a great pleasure working with him as he helped us generate more leads scaling our business even more.”

Unyte Management

“Mateja is very good at what he does. He is efficient, helpful and his service is full of value particularly given the reasonable price. I highly recommend relying on him to elevate your business' internet presence.”

Peter Fam

“We started working with Mateja mid 2022 and were getting around 20 leads per month through our Google ads and website in the months prior. Mateja optimized our entire website and Google Ads campaign, which resulted in an increase to over 90 leads per month without increasing our ad budget. With the increased performance we were confident to spend more money on ads and explore running ads in new practice areas which allows us to bring in even more lucrative cases for our business. We highly recommend Mateja. He is reliable, full of great ideas, and gets the results.”

Sophie Bloy

“Outstanding, Mateja revived our non functioning website back to page 1 of google. I had approached 3 other companies but Mateja stepped up and owned it and still goes beyond our expectations. We get so many comments from customers and the leads keep growing every month. Kev@AAwreckers (1998) Ltd.”

Kevin Magee

“We were looking to expand our service shop and our offering, going from two lifts to four in our new facility, and we hired Mateja to build a website and run our online marketing. Our previous marketing was focused on our manufacturing operation that sells overseas, we hadn’t invested much in our local service offering at that time. Over the 12 months after engaging Mateja, we had an increase of cars in the shop to about double our previous volume, and a noteworthy change in the mix across brands that we service. Mateja has been helpful as a one-stop shop helping us to market across several different digital channels, and his proactive ideas and content generation have helped us to keep up with shifts in the market.”

David Sweas

“Hiring Mateja’s services was the best investment I made. He improved website functionality, increased phone calls, traffic and client visits. Very happy with his services. Highly recommended”

Kiro Mladenovik

Intake

Book your Reality Check call.

In 30 minutes, you’ll find out exactly where you stand and what you need to do in the next 90 days to get the cases you want.

If you want to work with someone who’s going to take your business as seriously as you do, book a call now.